Privacy Policy

The Text The Bride® services, including (without limitation) our website and other interactive properties through which the services are delivered (collectively, the “Service”) are owned, operated and distributed by Text the Bride LLC®, a Minnesota limited liability company, (referred to in this Privacy Policy as “Text The Bride®” or “we” and through similar words such as “us,” “our,” etc.). This Privacy Policy outlines the personal information that Text The Bride may collect, how Text The Bride® uses and safeguards that information, and with whom we may share it.

THIS SERVICE IS NOT INTENDED FOR USE OUTSIDE THE UNITED STATES (“US”), IN PARTICULAR, IT IS NOT INTENDED FOR USE IN THE EUROPEAN UNION (“EU”). If you use the Service, all information, including personal information, will be transferred to Text The Bride® in the US and used as described in this policy.

Text The Bride® encourages our customers, visitors, business associates, and other interested parties to read this Privacy Policy, which applies to all users and any personal information of guests submitted by users. By using our Service or submitting personal information to Text The Bride® by any other means, you acknowledge that you understand and agree to be bound by this Privacy Policy, and agree that Text The Bride® may collect, process, transfer, use, and disclose your personal information as described in this Policy. Further, by accessing any part of the Service, you are agreeing to THE TERMS AND CONDITIONS OF OUR TERMS OF SERVICE (the “TERMS OF SERVICE”). IF YOU DO NOT AGREE WITH ANY PART OF THIS PRIVACY POLICY OR OUR TERMS OF SERVICE, PLEASE DO NOT USE ANY OF THE SERVICES.

What Personal Information Does Text The Bride® Collect?

During your use of the Service or through other communications with Text The Bride®, we may collect and process personal information. The couple to be married (the “Couple”) may provide us with certain personal information in order to set up an account with the Service, including:

  • Name
  • Phone number
  • Email address
  • Mailing/billing address
  • Credit Card Information
  • Information about your wedding (e.g. location, time, food options, hotel options, and other information about your wedding that you choose to include in the invitation).
  • Other personal information that we may deem necessary to provide you the Service.

The Service also collects the personal information of wedding guests (“Guests”) from the Couple. By agreeing to this Privacy Policy, the Couple certifies that it has the legal right (through consent or some other legal basis) to disclose the personal information of Guests uploaded to the Service. Text The Bride® is not responsible for obtaining the consent of Guests before contacting them as a part of the Service. The information provided to Text The Bride® by the Couple includes:

  • Name
  • Phone number

How Does Text The Bride® Use Personal Information?

In order to set up an account with the Service, you must provide the minimum data elements as listed above. Text The Bride® will use this information primarily to administer the Service to you as well as to contact your Guests.

If you are a Guest, note that your information was provided to Text The Bride® by the Couple in order to share information about their wedding with you and to track information about your attendance to their wedding. Text The Bride® does not use Guest information for any purpose outside of facilitating communication and information between Guests and the Couple.

If the Couple has not opted out from receiving marketing communications from us, we may use your email address, phone number or other personal information to send commercial or marketing messages. We will not use the personal information of Guests for marketing purposes.

We also may use your email address, phone number and other personal information for non-marketing or administrative purposes (such as notifying you of major Service changes or for customer service purposes). You cannot opt out of receiving communications for non-marketing or administrative purposes without discontinuing your use of the Service.

Will Text The Bride® Share Personal Information with Others?

Text The Bride® does not sell your information to third parties. Further, we will not share your personal information with other, third-party companies for their commercial or marketing use without your consent or except as part of a specific program or feature for which you have the ability to opt-in or opt-out.

We may provide personal information to Text The Bride® employees, consultants, affiliates or other businesses or persons for the purpose of processing such information on our behalf. For example, Text The Bride® uses a third-party credit card processor in order to facilitate your use of the Service and uses a third-party web host and developer to maintain the Service. In such circumstances, we require that these parties agree to protect the confidentiality of personal information and to comply in all respects with this Privacy Policy.

We may share non-personal information (such as anonymous User usage data, referring / exit pages and URLs, platform types, number of clicks, etc.) with interested third-parties to assist them in understanding the usage patterns for certain content, services, advertisements, promotions, and/or functionality on the Service.

In addition, we may release personal information: (i) to the extent we have a good-faith belief that such action is necessary to comply with any applicable law, enforce any provision of the Terms of Service, protect ourselves against any liability, defend ourselves against any claims, protect the rights, property and personal safety of any user or protect the public welfare; or (ii) to respond to a court order, subpoena, or search warrant.

Cookies, Device Data, and How it is Used

When you use our Service, we may record unique identifiers associated with your device (such as the device ID and IP address), your activity within the Service, and your network location. Text The Bride® uses aggregated information (such as anonymous user usage information, cookies, IP addresses, browser type, clickstream information, etc.) to improve the quality and design of the Service and to create new features, promotions, functionality, and services by storing, tracking, and analyzing user preferences and trends.

In addition, we may use “cookies,” clear gifs and log file information that helps us determine the type of content and pages to which you link, the length of time you spend at any particular area of the Service, and the portion of the Service you choose to use. A cookie is a small text file that is sent by a website to your computer or mobile device where it is stored by your web browser. A cookie contains limited information, usually a unique identifier and the name of the site. Your browser has options to accept, reject or provide you with notice when a cookie is sent. We may use cookies for many purposes, including (without limitation) to save your password so you don’t have to re-enter it each time you visit the Service, and to deliver content (which may include third party advertisements) specific to your interests.

We may use third-party service providers to help us analyze certain online activities. For example, these service providers may help us measure the performance of our online campaigns or analyze visitor activity on the Service. We may permit these service providers to use cookies and other technologies to perform these services for Text The Bride®. We do not share any personal information with these third-party service providers, and these service providers do not collect such information on our behalf. Our third-party service providers are required to comply fully with this Privacy Policy.

International Data Transfer

For individuals located outside the US, in particular in Switzerland and the EU, please note that Text The Bride® is a US based company. Text The Bride® does not market to or solicit customers from outside the US, therefore, users of the Service should not expect to avail themselves of the rights provided under the EU’s General Data Protection Regulation (“GDPR”). If you use the Service, all information, including personal information, will be transferred to Text The Bride® in the US. By using the Service, you unambiguously consent to the transfer of your personal information and other information to the US and elsewhere for the purposes and uses described in this Policy. Further, you acknowledge that Text The Bride® is not subject to the GDPR or similar international privacy laws, and, therefore, you will be unable to claim the privacy rights provided in those laws.

Third Party Advertisers

We may allow other companies, called third-party ad servers or ad networks, to serve advertisements within the Service. These third-party ad servers or ad networks use technology to send, directly to your device, the advertisements, and links that appear on the Service. They automatically receive your device ID and IP address when this happens. They may also use other technologies (such as cookies, JavaScript, or Web Beacons) to measure the effectiveness of their advertisements and to personalize the advertising content you see. You should consult the respective privacy policies of these third-party ad servers or ad networks for more information on their practices and for instructions on how to opt-out of certain practices. This Privacy Policy does not apply to them, and we cannot control their activities.

Information Storage and Security

We retain information as long as it is necessary and relevant to provide you with the Service. We also retain personal information to comply with applicable law, prevent fraud, resolve disputes, troubleshoot problems, assist with any investigation, enforce our Terms of Service, collect any fees owed, and other actions permitted by law. After it is no longer necessary for us to retain information, we dispose of it according to our data retention and deletion policies.

We employ industry-standard security measures designed to protect the security of all information submitted through the Service. However, the security of information transmitted through the internet or via a mobile device can never be guaranteed. We are not responsible for any interception or interruption of any communications through the internet or for changes to or losses of data. Users of the Service are responsible for maintaining the security of any password, user ID or other forms of authentication involved in obtaining access to password protected or secure areas of the Service. In order to protect you and your information, we may suspend your use of any of the Service, without notice, pending an investigation, if any breach of security is suspected.

In the Event of Merger, Sale, or Bankruptcy

In the event that we are acquired by or merged with a third-party entity, Text The Bride® reserves the right to transfer or assign the information we have collected from users as part of such merger, acquisition, sale, or other change of control. In the unlikely event of our bankruptcy, insolvency, reorganization, receivership, or assignment for the benefit of creditors, or the application of laws or equitable principles affecting creditors’ rights generally, we may not be able to control how your personal information is treated, transferred, or used.

Children’s Privacy

You must be at least 13 years old to use the Service. Couples shall not input the personal information of a Guest younger than 13 years old.

Changes to this Privacy Policy

Text The Bride® reserves the right to modify this Privacy Policy from time to time in order that it accurately reflects the regulatory environment and our data collection principles. When material changes are made to this Privacy Policy, Text The Bride® will post the revised Policy on our website. This Privacy Policy was last modified as of April 2019.

California Privacy Rights

California Civil Code Section 1798.83 permits users of the Service who are California residents to request certain information regarding its disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please send an e-mail with “California Privacy Rights” in the heading to info@textthebride.com.

Contact Us

If you have any questions or comments about this Privacy Policy or the Service provided by Text The Bride®, please email us at info@textthebride.com